A New Earth Project is a strategic collaboration between outdoor enthusiasts and global packaging suppliers. Our mission is to rid the world's oceans, lakes, and rivers of plastic pollution.

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Field Notes

Caroline James Explains California's Groundbreaking Plastic Pollution Reduction Act and the Opportunities and Obstacles Ahead

Caroline James is excited about California's new landmark anti-plastic pollution legislation. As the new Sustainability Director for Atlantic Packaging, the largest privately held industrial packaging firm in North America, she will have - at the very least - a front-row seat to the historic discussions of how this very ambitious and important bill is implemented.

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In the Press

FORBES: Civil Rights To Sustainability: Atlantic Packaging Continues Its Mission Of Leading Change

"Our mission is very personal to me," said Wes Carter, President of Atlantic Packaging. Based in Wilmington, North Carolina, the company today provides equipment, materials, engineering and service for consumer-destined and B2B packaging solutions, with a heavy focus on sustainable packaging.

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Our Vision
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Our Story

In January 2021, the group that would kick off A New Earth Project gathered in Oahu, Hawaii to discuss their mission and to articulate their concerns for the health of our oceans as a result of ocean plastics. They also laid the groundwork for a plan that will create the change needed to save our oceans.

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Carlos Munoz, Wes Carter
ANEP ADVOCATE: KOA SMITH
ANEP ADVOCATE: KOA SMITH
Our Advocates
Our Advocates are some of the most recognizable athletes in the surf and outdoor space. They travel the world for their sport and see firsthand the problems that plastic pollution is causing in the environment. These athletes care about the health of our planet are coming along on this journey to find out what it takes to put an end to plastic pollution.
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ANEP PARTNER: Atlantic Packaging
Our Partners
Our partners span some of the world's leading outdoor brands alongside major suppliers of packaging materials as well as global nonprofits dedicated to saving our planet. Together we're bringing awareness to the issue of plastic pollution, providing solutions to eliminate single-use direct-to-consumer plastics, and inspiring action to bring about change on a global scale.
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New Earth Approved is our catalog of sustainable packaging products designed to replace traditional single-use plastics used in e-commerce shipping. This catalog is available to brands of all sizes who wish to achieve more circular and sustainable packaging and help their customers feel better about doing their part to prevent plastic pollution.
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Featured Products
  • ProAmpac Paper Mailers
    ProAmpac Paper Mailers
    Starting at $63.11
  • Vela Bags
    Vela Bags
    Starting at $137.66
  • EverTec Padded Mailers
    EverTec Padded Mailers
    Starting at $34.23