Videos

In this episode of Unpacked, JJ swings by Hawaii's legendary board-building institution, Fiberglass Hawaii, a service center for surfboard makers that's been around for more than six decades.

In this special episode of Unpacked Jason "JJ" Jackson meets up with a couple of legendary skate heroes of his at the renowned headquarters of Girl Skateboards. Pro skaters Mike Carroll and Kenny Anderson walk us through their 30 years of brand history. As part of their anniversary celebration, they teamed up with A New Earth Project to sustainably package 30 handmade commemorative cabinets (each featuring three hall-of-fame shoe models) that fans bid on through E-Bay. While the deadlines were tight, this was a great opportunity we couldn't pass up.

Jason Jackson goes behind the curtain at Stewart Surfboards with Ashley Stewart Leines and her husband Erik, second-generation owners of the legendary Stewart board label based in San Clemente, California. The all-star couple gives us a close-up look at one of the most prolific manufacturing, shipping, and surf retail outlets in the country.

In this episode of Unpacked, Jason Jackson joins John Wilkerson of Rusty Surfboards to get an inside look at one of California's most iconic surfboard labels. For more than four decades, Rusty has been cranking out surfboards for the world's best, and that tradition continues across the full spectrum of board riders today, from CT stars and big wave chargers to the world's best wake surfers. The feedback loop created by all these riders is an incredible source of creative energy that keeps the Rusty label on the front edge of performance.

In this special Hawaii episode of Unpacked Jason Jackson ventures back to the Waialua Sugar Mill district to get an inside look at Third Stone Glass Factory, a rare, fully vertical shop where boards are colored, glassed, sanded, and polished in the back, before being showcased in a beautiful retail section in the front.

Oceanside California's blend of colorful transient characters helped forge Jason Bennett's independent, BS-free mindset, not just in his surfing (he's a former pro) but his shaping as well. Today, Bennett is the creative mind behind Chemistry Surfboards. His design mind was built around a broad spectrum of ideas, as diverse as the community he loves. Jason Jackson stopped by for a visit to unpack his story.

When it comes to creating a circular economy, creating something beautiful and functional from waste is the holy grail, and that's what the good people at Bizia are doing with their gorgeous boards made from the invasive Albizia tree.

When it comes to sustaining life on Earth, nothing is more important than protecting the coastal waters that are home to more than 90% of this planet's biodiversity. RIFFE was born out of a love for spearfishing, and today its products are the most sought-after in the space. But what's more, they're a leading voice when it comes to responsible fishing, and care for the ocean.

In this special episode of Unpacked from the North Shore of Hawaii, Jason "JJ" Jackson spends some quality time with shaping icon Eric Arakawa, one of the surfing's most respected craftsman of all time. Arakawa has been shaping boards for the sport's elite for more than 40 years now, including multiple world champions, and yet he's as humble and soft-spoken as ever. A true blue giver of Aloha, you don't want to miss this one.

West Coast road warrior Jason Jackson takes us down to San Clemente for a behind-the-scenes look at the magic makers running Album, one of the coolest brands in the board-riding space. Surfer shaper Matt Parker, the brand founder, launched Album with one simple rule: “The surfboard is a constant blending of curves and how they interact with the water. Making those curves feel comfortable, like an extension of your feet and your mind, is so interesting...There shouldn’t be any rules about what a surfboard looks like."

In this episode of UnPacked, join Jason Jackson as he ventures into the rolling hills of San Clemente for a dart-throwing showdown with the founders of Seager, one of the most promising brands in the western wear scene. Experience how these surfers are adding their unique twist to the industry. From their humble beginnings as a group of California kids making Seeger-branded shirts, to their collaborations with iconic brands like Stetson, we explore their path to success.

Welcome to UNPACKED, A New Earth Project series starring our road warrior salesman, Jason Jackson, who will take us behind the scenes at brands big and small, old and new, who all have one thing in common: they're looking for practical, affordable ways to be truly more sustainable. This week, we start with Newport Beach-based surfboard shaper, Mike Estrada, who's designed his work and recreation around each other.