Field Notes

If you're a company wondering whether you need to register for the Producer Responsibility Organization (PRO) to comply with California's new packaging legislation SB-54 and SB-343, the safe answer is likely yes. As the Sustainability Director at Atlantic Packaging, North America's largest privately held packaging company, Caroline DeLoach spends most...

Here at A New Earth Project, we love nothing more than learning about a company that embodies environmental ethics and sustainability in everything they do. The only thing better is being able to join forces with them to help them on that journey. Behold, Wild Idea Buffalo.    Wild Idea...

In what many hailed as the most insightful discussion of the Circularity Conference 2024, a handful of packaging innovators and industry heavyweights gathered to discuss "Defining Sustainability Criteria for Alternative Materials in the Global Plastic Treaty." The objective of their wide-ranging discussion was to better understand what a truly informed...

Being part of a sustainable future has never been more critical for brands. Here at A New Earth Project, our every waking moment is spent helping brands make the shift to more sustainable packaging solutions. We’re extremely proud to be the sustainability initiative of Atlantic Packaging, North America’s largest privately...

As awareness of California's landmark Extended Producer Responsibility (EPR) bill starts to spread among producers, a significant shift looms for those involved in producing packaged goods. With nine additional states considering similar legislation in 2024, the momentum for change is unmistakable. For businesses engaged in the sale of packaged goods,...

Here at A New Earth Project, we're very proud to be powered by the amazing team at Atlantic Packaging, the largest privately held packaging solutions company in North America. Their expertise on all things packaging is truly next level, but what really inspires us is their commitment to cleaning up the very...