How Surfin' Spoon Is Keeping Treats Cold and Coastlines Clean
Some businesses don't just sell a product, they sell a feeling. For Surfin' Spoon, that feeling lives somewhere between salt air, soft serve, and the particular joy of a great day at the beach.
Founded in 2012 by Jesse and Whitney Hines on the Outer Banks of North Carolina, Surfin' Spoon began as a dream years in the making. The kind dream that starts with a good idea and one really good frozen yogurt bar in Athens, Georgia.
Jesse was a professional surfer; Whitney, a potter and after years of contemplation, they signed a lease on a historic Nags Head building, opened the now-iconic hobbit door of the Surfin' Spoon, and never looked back.
What started as a neighborhood froyo spot grew into a full sweet treat destination - serving up frozen yogurt bowls and their beloved ice cream sandwiches to loyal locals and beachgoers alike. They weathered Hurricane Matthew in 2016, bought their own building in 2020 despite a pandemic, and reopened in May 2021 in a bigger, better home that still carries that original spirit.
As demand for their ice cream sandwiches extended beyond the Outer Banks and customers across the country started placing orders, a new challenge emerged: how do you ship something cold without packaging that undermines everything you stand for?
The answer was Cruz Cool, a compostable cold-chain cooler engineered to replace traditional EPS foam while delivering the thermal performance required for perishable shipping.
With 48+ hours of verified insulation and industrially compostable materials, Cruz Cool keeps Surfin' Spoon's treats cold in transit all while keeping unnecessary waste out of the ocean. The result is an unboxing experience that matches the product inside: something made with intention, shipped with integrity, and designed to leave you and the planet feeling good.
From Nags Head to doorsteps nationwide, every choice in the box reflects a business that cares. If Surfin' Spoon has inspired you to make the switch away from traditional foam, explore Cruz Cool and other sustainable packaging solutions here.